Chuck Rocha and Mike Madrid welcome special guest Michelle Mayorga, a highly regarded and diverse Latina pollster. Michelle's impressive career path, starting from volunteering for political campaigns in high school, eventually lead to her being named 2022's Pollster of the Year!
In this episode, Michelle's expertise helps guide Chuck and Mike through the nuances of polling methodologies and the importance of engaging with Latino voters authentically by tailoring messages to resonate with their experiences and priorities. The three eventually take a pitstop to talk about the significant gender gap in Latino voter behavior, and the recent rightward shift amongst Hispanic voters.
From funny stories to personal tidbits, episode 34 offers a comprehensive discussion on the challenges and opportunities associated with polling Latino voters, featuring perspectives from a seasoned pollster and expert in her field.
Subscribe now to The Latino Vote Podcast for engaging conversations that bring you closer to the heart of the Latino vote.